If you’ve walked through the glowing heart of Piccadilly Circus, you’ve likely seen the lively Happy London Restaurant. Known for its warm vibe, extensive menu, and award-winning service, this restaurant brings a touch of Bulgarian hospitality to central London. Whether you’re planning dinner before a show or just craving good food in a fun atmosphere, Happy London promises a cheerful dining experience that lives up to its name.
It is highly recommended to check out The Angel at Hetton, if you’re looking for a culinary dining experience in the UK.
History & Brand Background
Origins of the Happy Chain Internationally
The story of the Happy restaurant group begins in Bulgaria in the early 1990s. The brand quickly gained fame for its friendly service, casual dining atmosphere, and an unusually diverse menu that caters to almost every taste. Over time, the chain spread across Europe, developing a loyal following among travelers who appreciated its consistent quality and upbeat mood.

Arrival in London: First UK Outpost
London welcomed its first Happy Bar & Grill branch in Piccadilly Circus, a bustling area surrounded by theatres, shopping, and nightlife. It marked the brand’s debut in the UK market, bringing its mix of international comfort food, energetic staff, and modern design to one of London’s busiest dining districts. Since opening, it has become a go-to spot for both locals and tourists looking for a casual yet lively meal.
Location & Atmosphere
Where It Is & How to Reach It
You’ll find Happy London Restaurant at 25–29 Coventry Street, W1D 7AG, right between Leicester Square and Piccadilly Circus Underground stations. It’s easily accessible by foot, tube, or bus, and surrounded by entertainment venues, shops, and iconic landmarks. The location makes it an excellent choice for pre-theatre dining or late-night meals after exploring the West End.
Interior Style, Décor & Ambiance
Stepping inside, you’ll notice an atmosphere that feels bright, energetic, and comfortable. The space features open seating, cheerful lighting, and a mix of wooden tones with colorful accents. Music plays softly in the background, giving the place a casual buzz without overwhelming conversation. Whether you’re out with friends or enjoying a family meal, the setting feels inviting and easygoing.
Menu & Food Offerings
Starters, Mains & Desserts — Highlights from the Menu
The Happy London menu is one of the most extensive you’ll find in central London. It includes a blend of British comfort dishes, Mediterranean flavors, and Asian-inspired plates.
Popular starters include crispy calamari, garlic bread with cheese, spicy chicken wings, and hummus with warm pita.
For the main course, diners can choose from juicy burgers, fresh sushi rolls, grilled salmon, or their signature chicken skewers. Each dish is presented with care, and portions are generous enough for sharing.
The dessert menu adds a sweet finish with classics like cheesecake, chocolate fondant, and fruit sorbet — perfect after a hearty meal.
Vegetarian, Vegan & Dietary Options
Happy London ensures there’s something for everyone. The menu clearly labels vegetarian and vegan items, and there are options for those avoiding gluten or dairy. Popular meat-free dishes include the Greek salad, vegetable tempura, and the avocado sushi roll. Vegans can enjoy plant-based burgers or colorful garden salads. While the selection isn’t the largest in London, it’s thoughtful and satisfying.
Drinks, Cocktails & Non-Alcoholic Choices
The restaurant’s drinks list complements its menu perfectly. You’ll find creative cocktails, mocktails, local beers, and a curated wine selection. Guests particularly enjoy fruity blends and signature house cocktails that pair well with sushi and grilled dishes. Non-drinkers can pick from fresh juices, smoothies, or classic soft drinks.
Prices & Value for Money
What You Pay: Average Prices
Happy London Restaurant offers moderate prices, especially considering its prime location.
Here’s a general guide to what you can expect:
| Type of Dish | Average Price (Approx.) |
| Starters | £6 – £10 |
| Burgers & Mains | £12 – £20 |
| Sushi Platters | £15 – £25 |
| Desserts | £5 – £9 |
| Cocktails | £9 – £12 |
A typical meal for two, including drinks and service, usually costs around £60–£75, depending on your choices. Considering the central setting and portion sizes, the pricing feels fair, though slightly above average for casual dining.
Price Compared to Similar Restaurants
Compared to nearby casual dining spots like TGI Friday’s or Angus Steakhouse, Happy’s prices are roughly similar but offer more global variety. The menu’s combination of sushi, burgers, and Mediterranean plates gives diners more flexibility — especially for groups with different tastes. While not the cheapest, the experience and service quality make it good value for money overall.
Customer Experience & Reviews
What Guests Love
Customers consistently highlight the restaurant’s lively atmosphere and friendly service. Staff members are known for their energy, quick responses, and positive attitude, which keeps the dining room buzzing. Many visitors praise the menu’s size and the freshness of the sushi and grilled meats. The cocktails also receive plenty of positive mentions for their flavor and presentation.
Common Critiques
Not every review is perfect, and some guests point out areas for improvement. Common criticisms include slightly higher prices than expected and occasional delays during busy hours. A few visitors mention that sides or sauces can be charged separately, which surprises first-time guests. However, most diners agree that the food quality and cheerful ambiance make up for these small issues.
Awards & Reputation
Happy London has earned notable recognition in the UK’s dining scene. The restaurant received the “Best Restaurant in London” and “Best Hospitality Team” titles at the British Restaurant Awards, a strong nod to its service standards and guest experience. These awards reflect the brand’s focus on consistency and customer satisfaction, helping it stand out in the competitive West End restaurant market.
Practical Information for Visitors
Opening Hours & Reservations
The restaurant keeps extended hours to cater to theatre-goers and tourists:
| Day | Opening Hours |
| Monday – Thursday | 12:00 PM – 10:30 PM |
| Friday – Saturday | 12:00 PM – 12:00 AM |
| Sunday | 12:00 PM – 10:00 PM |
Reservations are recommended, especially on weekends or evenings. You can book a table through their official website or by phone. Walk-ins are welcome, but queues often form during peak dining times.
Accessibility, Parking & Takeaway Options
Happy London Restaurant is wheelchair accessible, with friendly staff ready to assist guests with mobility needs. It’s located near several public parking garages, though spaces fill quickly during evening hours. For convenience, takeout and delivery options are also available through major food apps, making it easy to enjoy your favorite dishes at home.
Tips Before You Go
- Arrive early in the evening to avoid peak waiting times.
- Reserve ahead if dining on a Friday or Saturday night.
- Try the sushi platters or grilled chicken skewers — they’re customer favorites.
- Ask about sides before ordering, as some are charged separately.
- Mention special occasions like birthdays — the team is known for celebrating with extra enthusiasm.
These small tips can help make your visit smoother and more enjoyable.
Comparison With Nearby Restaurants
Here’s how Happy London compares to similar spots in the Piccadilly and Leicester Square area:
| Restaurant | Price Range | Cuisine | Vibe | Why Choose Happy |
| Angus Steakhouse | ££ | British grill | Traditional | Happy has a wider international menu |
| TGI Friday’s | ££ | American casual | Fun, busy | Happy feels more stylish and relaxed |
| Wagamama | ££ | Asian fusion | Minimalist | Happy offers sushi and Western options |
| Bella Italia | £ | Italian | Cozy | Happy is livelier with broader choices |
Happy London stands out for combining multiple cuisines in one place — something few others in the area offer.
Why People Keep Coming Back
Beyond food, what keeps customers returning is the sense of energy. The restaurant team is upbeat, the lighting is bright, and the vibe encourages socializing. It’s a place where celebrations feel natural and service feels personal. Even when the restaurant is packed, the staff maintain smiles and enthusiasm — a key reason why it continues to attract new visitors every week.

Conclusion
If you’re searching for a restaurant that captures the fun and flavor of central London, Happy London Restaurant is a solid choice. Its mix of international dishes, modern décor, and award-winning service gives diners a memorable experience in the heart of the city. Prices lean moderate, but the quality, energy, and service make it worthwhile.
Whether you’re stopping in for cocktails with friends, a family dinner, or a pre-theatre meal, you’ll leave understanding why it’s called Happy. It’s a restaurant built around good food, great company, and a joyful atmosphere — exactly what every diner hopes to find in London.
FAQs about Happy London Restaurant
1. What type of food does Happy London Restaurant serve?
Happy London offers a diverse international menu that includes sushi, grilled meats, burgers, seafood, and vegetarian options. You’ll find a mix of Mediterranean and Asian-inspired dishes perfect for all tastes.
2. Where is Happy London Restaurant located?
The restaurant is located at 25–29 Coventry Street, Piccadilly Circus, London W1D 7AG, just a short walk from Leicester Square and the West End theatres.
3. Do I need to make a reservation at Happy London?
While walk-ins are welcome, it’s highly recommended to book in advance, especially on weekends or before theatre hours, as the restaurant gets quite busy during peak times.
4. Does Happy London offer vegan or vegetarian options?
Yes, it does. The menu includes clearly labeled vegetarian and vegan dishes like plant-based burgers, salads, and sushi rolls suitable for different dietary preferences.
5. How much does it cost to eat at Happy London?
A typical meal for two, including drinks and dessert, costs around £60–£75. Prices are moderate considering the central London location and the generous portions served.







